Rasmus A. Makwarth

Great Google Analytics ad. Shopping online is meant to be easy....

Thu, 27 Oct 2011 15:53:00 +0200

Great Google Analytics ad.

Shopping online is meant to be easy. Find out where your customers are “checking out” with Google Analytics.

Nobody cares

Thu, 13 Oct 2011 11:30:00 +0200

Great post by Ben Horowitz:

Back in the bad old days when I was running Loudcloud, I thought to myself: “how could I have possibly prepared for this? How could I know that half our customers would go out of business? How could I know that it would become impossible to raise money in the private markets? How could I have figured out that there would be 221 IPOs in 2000 and 19 in 2001? Could anybody expect me to achieve a reasonable outcome given those circumstances?

As I was feely sorry for myself, I randomly watched an interview with famous football coach Bill Parcells. He was telling the story of how he had a similar dilemma when he began his Head Coaching career. In his very first season as coach, Parcell’s team, The New York Giants, was hit with a rash of injuries. He worried incessantly about the impact of the injuries on the team’s fortunes, as it is difficult enough to win with your best players let alone a bunch of substitutes. When his friend and mentor Raiders owner Al Davis called Parcells to check in, Parcells relayed his injury issues. Parcell’s: “Al, I am just not sure how we can win without so many of our best players. What should I do?” Davis replied: “Bill, nobody cares, just coach your team.”

That might be the best CEO advice ever. Because, you see, nobody cares. When things go wrong in your company, nobody cares. The press doesn’t care, your investors don’t care, your board doesn’t care, your employees don’t care, even your mama doesn’t care. Nobody cares.

And they are right not to care. A great reason for failing won’t preserve one dollar for your investors, won’t save one employee’s job, or get you one new customer. It especially won’t make you feel one bit better when you shut down your company and declare bankruptcy.

Just win baby.

Manage the Temptation to Publish Yourself

Thu, 04 Aug 2011 22:24:00 +0200

John Mayer’s words of wisdom to impatient students:

“This time is a really important time for you guys because nobody knows who you are, and nobody should. This is not a time to promote yourself. It doesn’t matter. This is the time to get your stuff together. Promotion can be like that. You can have promotion in 30 seconds if your stuff is good. Good music is its own promotion.”

Source

Great TED talks

Tue, 19 Jul 2011 22:52:32 +0200

Obviously, the TED talks are amazing. Here’s a couple of my favorites:

Hans Rosling and the magic washing machine

Dan Ariely asks, Are we in control of our own decisions?

David McCandless: The Beauty Of Data Visualization

Elizabeth Gilbert: Nurturing creativity

Matt Ridley: When ideas have sex

I'm a New Media Days talent

Tue, 09 Nov 2010 21:23:20 +0100

I'm a New Media Days talent:

I was selected for the “Young and innovative talents” list at the New Media Days 2010 conference today. Thanks!

Banklog is "Top 10 of promising IT companies in Denmark"

Tue, 12 Oct 2010 11:17:04 +0200

Banklog is "Top 10 of promising IT companies in Denmark"

Clever advertising on YouTube.

Mon, 30 Aug 2010 18:05:00 +0200

Clever advertising on YouTube.

Banklog is "Top 20 of promising IT companies in Denmark"

Thu, 26 Aug 2010 13:07:51 +0200

Banklog is "Top 20 of promising IT companies in Denmark":

ComON have nominated Banklog for the 2010 Tech Gold award. Yay!

Yet another UX post: Foursquare I’m a new user on...

Fri, 13 Aug 2010 13:27:00 +0200

Yet another UX post: Foursquare

I’m a new user on Foursquare. (Yes, I’m very late, I know.)

As it turns out, I’ve been checking in “off-the-grid” by accident for two weeks now. I was wondering why Foursquare stated “off-the-grid” on my iPhone, but I wrote is off as an app bug. Silly me. But come on, the “off-the-grid” term can seem like a bug as it’s kind of nerdy expression for “hidden”, right? The FAQ site above underlines this: Foursquare doen’t need a FAQ page for this, it needs better copy.

The current Foursquare iPhone Check-in screen states “Share with friends?”. I was unchecking this as I wouldn’t spam my Twitter friends. Now I realize that “friends” only refers to one’s Foursquare friends. I guess it makes sense, as you have “Share with…” Twitter underneath it, but I didn’t realize the Twitter logo was a button. I thought this was a list of services on which I would be sharing my check-ins.

Attached is a quick mockup of how I would have gone by designing this screen. It simply states every service you can share your check-in on. In addition it also encourages the user to add more services (or “friends”) to share with.

What do you think?

Banklog — bedre overblik, bedre netbank

Wed, 11 Aug 2010 13:46:00 +0200

Banklog — bedre overblik, bedre netbank:

Help us make the Danish online banking experience more useful and fun! Please go and “Like” my latest startup by following the title link.

If you want to help us test the system, send us an email from the site. Thank you!